IMPERIAL Car Rental's online booking service has gone live, and the company is offering a 50% discount to the first 100 customers to book via the Website.
According to Imperial's md, Dawn Jones, the site was initially aimed at corporate business, but the company was confident that it would appeal to private individuals as well. "Imperial has always operated on a business model that is customer-centric. By allowing our customers to book online, we have simply provided an additional more effective and more efficient service to our clients," said Jones.
(Miguel de Sousa)
Imperial celebrates going online
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