SWISS International Air Lines will adopt a fundamentally new fare concept for its European network during the European summer. It will apply to all European services from Zurich and Geneva, and aims to address the individual needs of travellers.
Travellers will now have a choice of three types of fare in economy class, along with the business-class fare, offering them more transparency and more travel options, as they can now select precisely the fare that meets their individual needs and pay only for the services they require.
One-way fares introduced in 2014 will also be retained. And with the additional services offered under the SWISS Choice programme, travellers can further individualise the fare option they have chosen.
The new fare options will be known as Light, Classic, Flex and Business. The Light fare is already a well-established option for SWISS travellers from Geneva, and will now be extended across Europe. The new fare types can also be combined for outbound and return travel. All four options include the price of the flight, one item of carry-on baggage, a snack and drinks on board, an assigned seat when checking in within 23 hours of departure and Miles & More award and status miles.
Light fares are the most inexpensive option for travellers who only have carry-on baggage and do not need to be flexible in their travel plans.
The Classic fare entitles the holder to all the services currently offered to economy-class travellers. This option is for customers wishing to continue to make use of services such as one piece of free checked baggage and reserving their seat in advance.
Flex fares are primarily for customers such as business travellers who need to keep their travel plans as flexible as possible and who also wish to experience an extended product offering. The Flex fare includes advance seat reservation in the ‘preferred’ seating zone at the front of the economy-class section.
