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Size really does matter – the end of the A380

29 Jul 2019 - by Tessa Reed
Comments | 0

ONCE touted by

Airbus as the “future

of long-distance

travel”, the A380 is being

retired.

Airbus ceo Tom Enders

announced last month

that Airbus will cease

deliveries of the A380 in

2021.

The A380 was Airbus’s

answer to the Boeing

747 and was considered

the flagship of the 21st

century – standing out

as the largest passenger

aircraft in the world and

the first to sport four

turbo prop engines.

With the A380, Airbus

bet big on high passenger

volumes, in part due

to constrained capacity

at large airports, which

resulted in a scarcity

of landing slots. The

concept of an aircraft

that was essentially two

in one made sense in

this context. Airbus vp

marketing, Chris Emerson,

said the A380 offered

airlines the ability to pick

up the most capacity

during peak travel times,

optimising the most

revenue.

The aircraft was especially

well-suited to hub-and-spoke

models, such as that of

Emirates, which has over

100 A380s in its current

fleet.

Boeing took a different

strategy based on an

increase in point-to-point

traffic to secondary cities,

where smaller, more fuelefficient aircraft were better

suited to lower passenger

numbers on long-haul

flights.

Aviation commentator Sam

Chui says that while a few

airlines do operate a huband-spoke model, the trend

in the industry today is to

operate direct flights using

smaller long-range aircraft,

point-to-point. Aircraft like

the Boeing 787 Dreamliner

and A350 are better suited

to this strategy.

Advances in engineering

have also resulted in

newer aircraft coming on

stream, offering better

fuel efficiency than the

A380 for the equivalent

number of passengers.

Airbus’s decision to

discontinue production

of the aircraft followed

Emirates’ reduction of

its A380 order book from

162 to 123 aircraft. The

carrier will take delivery of

a further 14 A380s and

has 40 A330-900s and

30 A350-900s on order.

“As a result of

[Emirates’] decision,

we have no substantial

A380 backlog and hence

no basis to sustain

production, despite all our

sales efforts with other

airlines in recent years.

This leads to the end of

A380 deliveries in 2021,”

said Tom, adding that the

decision was a “painful”

one for Airbus.

Only six months passed

between Airbus’s decision

in December 2000 to

launch the aircraft and

the booking of

50 customer

commitments

from Emirates,

Air France,

Singapore

Airlines, Qantas,

Virgin and

International Lease

Finance Corporation,

an aircraft lessor.

Sam says there are over

300 A380-operated flights

a day, flying on 120 routes

to 60 destinations and

by 14 carriers. An A380

lands or takes off every two

minutes.

Many

travellers

love the A380 because

of its size, which many

passengers associate

with safety, as well as its

comfort and quietness .

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