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Agents fight POS issue

27 Jul 2016 - by Debbie Badham
Comments | 0

AGENTS are escalating

the issue of airfare point

of sale (POS) by raising

the matter with airlines in an

attempt to move from POS to

point of commencement.

Maria Pereira, leisure

manager of XL Sandown

Travel, says the POS issue has

become a constant area of

discussion. “Agents have to

hope clients aren’t aware of it

because if they search online

they will find cheaper fares.”

“I had an instance when a

client requested a quotation

on a Gulf carrier from London

to SA in business class,” says

Yumna Kharodia, md of Sweet

Life Travel. “The system quoted

a ridiculously high fare and

when I went on to the airline’s

website, I could access a fare

that was a few thousand rand

cheaper.”

David Pegg, md of Sure Viva

Travels, says he is seeing more

airlines releasing different class

seats in markets outside SA.

The problem, agents agree, is

that clients are finding cheaper

deals online, meaning they

often lose the sale or are left to

bear the brunt of a disgruntled

client who thinks their agent is

trying to rip them off.

“This is a huge issue at the

moment and one that just gets

worse with the exchange rate,”

says Candice May, supply and

product manager for Travelstart.

She says it is a particular

problem for OTAs who are

competing with metasearch

engines, which are usually

based in Europe and have

access to European inventory.

Candice says Travelstart

has alerted the airlines to

the problem, requesting that

they take this issue up with

their head offices. “Earlier

this month, we highlighted the

urgency of the problem for the

third time.” She says the issue

affects the whole industry,

including local airline offices,

as they are losing sales to their

European counterparts.

While British Airways says

it has strict rules about POS

abuse and will address this

where and when it occurs,

agencies are still bypassing

these rules (TNW November

26, 2014) and creating office

IDs overseas to access

different fares. Travelstart says

it conducts weekly checks and

reports any irregularities to the

airlines.

Club Travel has developed a

solution to answer some of the

challenges of POS restrictions.

Md, Wally Gaynor, says the

group saw it was an issue 18

months ago and implemented

eGlobal Fares. “This lets us go

into Globalstar, our partners’

GDS systems in different

markets around the world, and

access cheaper fares.” He

says while it means the agency

still loses the income from the

GDS and also the credit for

the booking (as the ticket is

issued by the group’s partner

overseas), it at least keeps the

client and the service fee.

Ultimately, as a solution,

Travelstart believes the industry

should push airlines to move

from point of sale to point

of commencement, meaning

everyone would have access

to the same fares and, in so

doing, level the playing field. 

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