KWAZULU Natal tourism establishments comprising the Midlands Meander have jointly pooled R500 000 to launch what it terms the "biggest private tourism pamphlet campaign in the country".
The seventh edition of the Midlands Meander brochure has been printed and 200 000 copies will be distributed, says James Seymour, market researcher and information services manager of Tourism KwaZulu Natal (TKZN).
In addition, TKZN has completed its new tourism investor guide, a document that provides a comprehensive investor overview of the province.
This update is the third edition of the publication and will be published on the organisation's Website later this week.
(Adéle Mackenzie)
