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Qatar’s onboard services powered by AI

12 Jan 2024
 Source: Qatar Airways
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Qatar Airways has introduced an exclusive application that provides cabin crew with real-time flight insights and personalised customer and service information.

The app gives cabin crew access to passengers’ profiles, including their Privilege Club membership, oneworld membership, and special service requests and preferences, to provide a more personalised and integrated journey. It also keeps cabin crew training up to date with digital training materials.

In the coming months, Qatar Airways will provide cabin crew with 15 000 mobile devices. The project will roll out in multiple stages, with plans to expand the application to integrate with Hamad International Airport operations, followed by other overseas airports and lounges to sync passengers’ unique travel itineraries and requirements across all touchpoints.

Last year, the airline collaborated with Google Cloud and began exploring data analytics and AI to enhance customer experience services and sustainability. Its latest digital solution will streamline processes and solidify its commitment to reduce paper waste and ensure sustainable operations.

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