Delta Air Lines, one of the world’s oldest and most recognisable carriers, is celebrating its 100th birthday this year. Travel News spoke with Ralph Albus, Delta’s Director of Global Communications, to learn about its future aspirations and what it takes to successfully operate an airline for 100 years.
Founded in 1925 as Huff Daland Dusters, the first commercial agricultural flying company, Delta has grown from crop dusting in the American South to becoming a global aviation leader.
According to Albus, the airline’s longevity can be primarily attributed to its people.
“The resilient spirit and warm service of our employees have built a strong, loyal customer base. Delta has been on Fortune’s 100 Best Companies to Work For list for six years in a row, which speaks volumes about the dedication of our team.”
Operational reliability and an unwavering commitment to safety have also been hallmarks of the airline’s reputation. Delta has earned Cirium’s Platinum Award for operational excellence for four consecutive years.
Delta has been at the forefront of several aviation milestones throughout its history. The company began passenger services in 1928, merged with Chicago and Southern Air Lines in 1953 to launch international routes, and significantly expanded its global reach with the acquisition of Northwest Airlines in 2008. Most recently, 2024 saw the exclusive Delta One Lounges debut in major US airports, marking a new chapter in the airline’s premium travel offering.
Delta has also helped shape the airline industry through innovation. The hub-and-spoke system, which it pioneered in the 1950s, revolutionised route efficiency and connectivity.
Future ambitions
Looking ahead, Delta is doubling down on its sustainability goals. The airline has committed to achieving nett-zero carbon emissions by 2050 and established the Delta Sustainable Skies Lab to accelerate climate progress through research and innovation.
Technology and personalisation are another focus area. The airline now uses generative AI to deliver tailored customer experiences via its Fly Delta app and Delta Concierge digital tool.
Meanwhile, in-flight entertainment is evolving through partnerships with brands like YouTube and Uber, as well as the introduction of the Delta Sync platform and refreshed cabin interiors.
Delta’s future also includes strategic partnerships aimed at reshaping how people travel. Collaborations with Airbus and JetZero aim to develop more fuel-efficient aircraft, while a partnership with Joby Aviation seeks to launch electric air taxi services in New York and Los Angeles.
