AZAMARA will turn its
attention to land offerings
with expanded pre- and
post-voyage programmes,
and has rebranded to reflect
this, dropping ‘Club Cruises’
from its name.
With the rebranding, the
company has turned its
attention from club-style
cruising to destination
immersion, with over
1 700 land programmes,
which will further enhance
its product offering, says
Thaybz Khan, contemporary
brand manager at Cruises
International.
Available on every voyage
starting from October,
these programmes will
offer insider access to
destinations from local
guides and experts, through
collaborations with various
travel companies.
These include Micato
Safaris, operating luxury
safaris in southern and East
Africa; PerryGolf, offering
golf tours in Scotland and
Ireland; COLTUR Peru,
specialising in Peru tours;
and Furlong Incoming, a
travel agency specialising in
Argentina. These partners
will operate over 75% of the
land programmes. Azamara
aims to provide itineraries
in over 41 countries in the
next two years. All land
packages include transfers
to/from the ship, airport and
between land tour cities.
Land programmes include
AzAmazing, Land and Stay
Local Journeys, which offer
off-the-beaten path and
interactive experiences
with locals, as well as
‘crash courses’ in the
city of embarkation or
disembarkation, pre- or postcruise, for travellers with
limited time.
