Europcar has introduced its new Facebook travel application, Road Tripper, designed to get South Africans to share their favourite travel routes as well as suggestions on which are the best places to visit.
Fans of the Europcar South Africa Facebook page will be able to submit their own routes or favourite sights, roadside cafés, places to stay or even specific activity routes such as ‘The Coffee Lover’s Guide to Cape Town or the ‘Girl’s Night Out in Sandton’ as well as other hidden gems. In addition to submitting their own routes, fans can also browse themed routes from other travellers as well as well-known travel bloggers.
To coincide with the launch of the app, Europcar has hidden prizes to the value of R100 000, which include stays in top locations, at mystery locations across the application’s map. All Facebook fans need to do is unlock one of the mystery locations as part of their route within the application’s map.
The Road Tripper application is free and allows fans to plan or remember a route from within Facebook, setting various stops along the way and adding images to each stop. Images can be taken from existing Facebook albums or even images from Google Street View.
Europcar launches new Facebook app
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