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Sabre launches Etihad NDC content

07 Jul 2024
 Source: Etihad Airways
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Etihad's NDC content is now available through Sabre’s global travel marketplace.  

Initially, the launch will be rolled out to agencies in Oman and Bahrain, allowing them to shop, book, and service the airline’s NDC offers, with a worldwide roll-out to follow. 

By integrating and normalising NDC offers, Sabre gives travel agencies and corporate buyers an efficient way to shop, compare, book and service Etihad’s NDC offers alongside the airline’s traditional options by using APIs, Sabre’s travel agency booking application, Sabre Red 360, and Sabre’s online booking tool, GetThere.  

The airline’s NDC content may include more personalised and diverse travel options, richer content, dynamic pricing, and more customised travel solutions that cater for an increasing demand for tailored travel experiences. 

Sabre is reportedly one of only a few companies that provide NDC capabilities to address both distribution and airline IT needs.  

Recently, the company announced SabreMosaic, a new passenger service system-agnostic (PSS) Offer and Order-based airline retailing platform that will help accelerate carriers’ ability to create and retail dynamic, personalised content in real-time through their direct distribution channels and via third-party sellers.

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