During her opening speech at this week’s Africa’s Travel Indaba, Minister of Tourism Patricia de Lille called for tourism businesses to register for the Sho’t Left Travel Week (September 4-10).
The campaign offers South Africans a seven-day promotion of discounted travel-related deals and packages.
It is commonly referred to as the ‘Great South African Sale’, and tourism businesses from around the country pledge to support tourism recovery and growth of the industry by packaging and offering services and products at an affordable price to consumers.
“We encourage South Africans to be proud of their country by travelling locally throughout the year,” said Mashoto Mokgethi, Hub Head for South Africa at South African Tourism.
Sho’t Left Travel week brings all tourism businesses together allowing them to collaborate towards a common goal of growing the tourism industry, in particular increasing domestic holiday trips.
To register, businesses are encouraged to upload a variety of experiences with discounts of up to 50% to generate leads on their deals and increase booking enquiries.
Click here to register to take advantage of the extensive media exposure that will be generated through various platforms.
