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Crystal launches new booking engine

15 Aug 2024
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Crystal Cruises has launched new software to improve the distribution of its products. It says this will empower travel advisers to sell its products.

The tool includes real-time availability, personalised recommendations, enhanced support, and exclusive promotions and deals to make it easier for agents to manage cruise bookings.

“Travel advisers are at the heart of our business, and we are committed to providing them with the best tools and resources available,” said Marett Taylor, Chief Sales Officer of A&K Travel Group, the owner of Crystal. “Our new booking engine is a testament to our dedication to innovation and excellence. We believe it will significantly enhance the efficiency of our valued travel partners, enabling them to deliver exceptional service to their clients.”

Crystal has also developed training resources, including webinars, video tutorials and step-by-step guides.

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