Saudi Arabia has launched a masterplan for the Soudah Peaks project, a luxury mountain tourism destination at the country’s highest point, in the Aseer region in the southwest. The government says it will be done in such a way that it will preserve the natural environment.
It all slots in with the Saudis’ plan to expand vital industries such as tourism, hospitality and entertainment to support its Saudi Vision 2030 strategy.
At Soudah Peaks, the plan is for six development zones – Tahlal, Sahab, Sabrah, Jareen, Rijal and Red Rock – each offering hotels, luxury mountain resorts, residential chalets, villas, mansion sites, entertainment and commercial attractions. There will also be outdoor attractions devoted to sports, adventure, wellness and cultural activities.
By 2033, the development is expected to deliver 2 700 hospitality keys, 1 336 residential units and 80 000 sqm of commercial space. Work will be carried out in three phases, with phase one expected to bring onstream 940 hotel keys, 391 residential units and 32 000 sqm of retail space by 2027.
Saudi Arabia Crown Prince and Prime Minister, Mohammed bin Salman bin Abdulaziz Al Saud, Chairman of the Soudah Development’s Board of Directors, said the development would create an unprecedented living experience while preserving the area’s natural environment, cultural value and heritage richness.
“The masterplan reaffirms our commitment to global efforts in preserving the environment and natural resources for future generations and aims to contribute to diversifying national income sources and building a strong economy that attracts local and global investments,” he said.
