THE first of a collection
of new boutique hotels,
Home Suite Hotels,
launched by Lucid Ventures,
opened in Rosebank,
Johannesburg, on May 1.
The Bristol Hotel is on the
corner of Oxford and Bristol
Roads, with a second being
developed, also in Rosebank,
and a third in Sandton. Three
more hotels are planned
for Cape Town in Sea Point,
Gardens and De Waterkant,
with completion in late 2020.
Designer of the airport SLOW
lounges, Tonic Design, created
a cutting-edge design with
innovative use of colour and
lighting. “South Africa lags
behind cosmopolitan cities like
Berlin and Paris in hotel design
and so we decided to push the
boundaries,” says Phillipe Van
Der Merwe, founder of Tonic
Design.
“The gap,” says Lucid
Ventures Founder, Gidon
Novick, “is for travellers
looking for both the facilities
of a large international hotel
brand and the intimacy of
smaller boutique hotel.”
While location and design
are important, service is the
magical ingredient, with all
team members responsible for
creating an outstanding guest
experience, he says.
Guests of Home Suite Hotels
can look forward to a number
of amenities and experiences:
Central location with a
suburban feel;
Hypnos beds used by royalty;
Home-style meals served in
the open-plan kitchen;
An executive meeting room
for off-site strategy sessions;
Chromecast in-room
entertainment system;
Gym access at Virgin Active
clubs in the area;
A resident dog adopted from
a local shelter.
Once signed in to the hotel,
guests will have access to an
in-house mini-website, where
they will find a health menu,
trail runs, offers for romantic
stays, and other elements
exclusive to guests.
“We’ve pulled together an
exceptional team to build
the most desirable hotel
experience in South Africa,”
concludes Gidon.
