Hotelbeds Group has signed a new strategic affiliation with Millennium Hotels and Resorts (MHR’s).
The agreement powers up all of the Hotelbeds Group brands – including Hotelbeds, Bedsonline, Tourico Holidays, and GTA - with direct real-time access to MHR’s 1,4 million-plus annual room nights in over 60 global business and leisure travel destinations.
The agreement will strengthen MHR’s distribution through Hotelbeds’ presence in more than 140 markets, covering a wide range of channels including airlines, MICE operators, point redemption schemes, retail travel agencies and tour operators representing, in total, over 60,000 travel distributors. These channels of distribution help hotels access a wider international reach and end customers’ profiles who typically reserve with longer lead times and have lower cancellation rates.
Head of Global Chains at Hotelbeds Group, Mark Redmond said: “We are delighted to be connecting to MHR’s global hospitality offering. This will be a strong relationship delivering special rates and availability across the MHR portfolio to our 60,000 plus clients, while giving MHR access to higher-margin, niche segments of the travel market.”
