Lufthansa is planning to adopt dynamic award pricing in Miles & More, its loyalty programme, reports Forbes.
The programme includes Lufthansa, Swiss, Austrian Airlines, Brussels Airlines and Eurowings. It will move away from a tiered system for calculating the cost of tickets purchased with frequent flyer miles and toward a system that prices tickets according to the retail price of the fare.
Lufthansa is the first and largest major European carrier to formally adopt dynamic pricing in its loyalty programme.
The airline has yet to announce a launch date for the new system.
