Professor Nawal said the
African aviation industry
needed to take into account
the following factors when
planning for a sustainable
future:
Millenials are the new
consumers – consider
how they buy and what
they expect. Also, new
consumers are being
created in emerging
markets.
Competition has shifted – in
2007 Air China, Singapore
Airlines and China
Southern were the three
biggest airlines in terms of
revenues but now, largely
due to consolidation and
ancillary revenues, it’s Delta
Air Lines, American Airlines
and Southwest Airlines.
New carriers are growing
in power – Turkish Airlines
is now tenth largest in
international passengers,
with 250 destinations, 40
of them in Africa, and 17 %
annual growth for the past
decade.
Gulf carriers have enormous
breadth of network and
efficient aircraft. Emirates,
for example, has 53
A380s and 140 on order.
Physical geography and
the size of the connecting
banks makes Dubai a very
efficient hub for now and
the future.
Carriers should ready for
the coming explosion of
Asian middle class growth
due in 2030.
Consider this...
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