ETNW’s new daily,
interactive sister website
for travel and meetings
buyers, www.tamb.co.za,
has officially launched!
The new platform
combines the best of Meet
Digi-Mag’s (a publication
for meetings managers)
in-depth monthly content
with the up-to-the-minute
news updates from the
Travel Buyer + Meet daily
newsletter in a highly
interactive and cutting-edge
format.
News will be broken
throughout the day and will
be smartphone enabled.
The new format has been
inspired by the success of
online publications like the
Daily Maverick, Huffington
Post and Newsweek.
“We have learnt a lot
about interactive publishing
through the monthly DigiMag,”
says group publisher,
Dave Marsh. Since the
launch of the Digi-Mag
just over a year and a half
ago, the publication has
grown considerably. “We
did a similar upgrade to our
inbound tourism daily in
February and the number
of unique users to the site
doubled from the previous
year to over 20 000.
One-third are now using
smartphones or tablets to
get their daily update.”
Exiting change!
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