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NCL launches agent marketing solution

20 Jan 2025
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Norwegian Cruise Line (NCL) is introducing a new, co-branded marketing solution, NCL Connect, designed for travel advisers.

It allows travel partners to co-brand digital content from NCL instantaneously. Travel agents can also generate a co-branded website with NCL’s sailings, which will drive leads directly back to the travel adviser.

A collection of over 800 marketing assets, including videos and flyers are available. This content can be easily shared on social media, emails and other marketing channels.

“Our goal in terms of trade marketing in 2025 is clear: make it personal, make it impactful and, most importantly, make it easy for travel advisers,” said Nirosha Sidat, NCL Country Manager for SA.

“We’re bringing the full weight of our in-house marketing expertise to the table but packaged in a way that makes it easy for travel advisers to take full advantage. Promoting, selling and booking an NCL cruise has never been simpler. I know advisers are going to love it.”

NCL Connect was showcased to the cruise line’s South African partners at a recent roadshow.

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