DEVELOPMENT Promotions
has seen an amazing 300%
increase in cruise sales over
the last five months after
changing the way it teaches
leisure agents to sell cruising,
said Jackie Adami, md.
“Over the past year we
moved away from traditional
PowerPoint presentations
that merely explain the
specs of different cruise
liners and started teaching
agents how to profile their
customers so they know
exactly which package will suit
them – whether it be a family,
honeymooners or someone
interested in expeditions,”
says Jackie.
She says the GSA also
started sending agents on
the different cruises that the
company offers, including
Crystal Cruises, Norwegian
Cruise Line, and Royal
Caribbean International
cruises. “This has helped
agents become more
confident when selling cruising
to consumers who can come
across as very intimidating
because they have often
done their homework on the
different packages before
consulting an agent.”
Another reason for the
increase in sales is that
Development Promotions now
offers many affordable fivestar-plus
and six-star packages
to exotic destinations like
Croatia, according to Jackie.
“These packages are also
appealing as they are allinclusive,
so customers do not
have to worry about paying for
any extras like WiFi.
New training spike cruise salaes
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